Episode 18

Sarah Louise Ferguson | Avoiding Imitation on Instagram

Published on: 6th November, 2017

Welcome to EPISODE 20. In the almost penultimate episode, I chat to Sarah Louise Ferguson (I think she just goes by Sarah Ferguson but I like the added Louise!) who runs the beautiful lifestyle blog Brass Buttons & Confidence and even more beautiful Instagram.

I've been following Sarah for most of this year and while she has always had a beautiful photography style and gorgeous Instagram feed, she's skyrocketed in the past few months as she found her Insta-style and mojo. Her images went from being dreamy, moody lifestyle shots to otherworldly, magical images created with love using Photoshop.


We had a really honest chat about comparison, imitation and the line between that and copying and what it's like to have a huge influx of Instagram followers.


If you've been struggling with Instagram insecurity, this one is 100% for you :)


References


Where you can find Sarah >>


Her Blog: http://www.brassbuttonsandconfidence.com


Twitter: @Brass_ButtonsC


Instagram: @sarah_louise_ferg


Facebook: @brassbuttonsandconfidence


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About the Podcast

What She Said
A podcast for nosy, rebellious women.
What She Said is a podcast for creative business owners hosted by me, Lucy Lucraft, a podcast producer based in Brighton. Episodes are a mix of no-BS business advice and rambles from me and unfiltered interviews with people I find interesting.

About your host

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Lucy Lucraft

I'm Lucy, a former journalist and full time podcast producer based in Brighton, UK.